Sales Representative (On-Premise)
(Wine Jobs:
Sales & Marketing)
Full Time
Lifford Wine & Spirits
Calgary,
Alberta
· Calling specifically to On premise(restaurant/food service/hotel/catering) channels and targeted licensee’s in addition to key account properties, in the defined territory in order to sell and promote the Company’s products
· Develops successful business relationships with a diverse and always changing account base
· Achieving annual sales targets measured by case volume and distribution points.
· Execute Staff trainings to support features and listings also special events such as wine dinners and receptions
· Managing all business within assigned territory in accordance with company standards, Liquor Board trade practice standards and retailer regulations
· Executing on premise promotions with targeted national key accounts
· Effective budget spending and tracking to ensure you stay within the defined promotional budget and maximising the ROI.
· Ensure that all promotional and Point-of-Sale materials are used effectively
· To professionally represent the Company with the customers in the market in order to improve distribution levels, shelf space, display and feature (on premise) activity.
· Engage in promotional activities, such as tastings, presentations to members of the trade and consumers, and attendance at special events including wine tasting, dinners, festivals etc.
· Be responsible for the servicing and maintenance of all Company assets, and making certain they are in good condition while under control of the sales representative.
· Provides detailed route/territory plans in accordance with your provincial manager’s objectives and/or guidelines
Who we are looking for:
• Energetic, positive and competitive professional, who has 2 plus years’ experience selling into On Premise accounts in beverage alcohol
• Passionate about Business, Sales, Wine and Spirits. Preferable completion of WSET 2 or higher or equivalent.
• Valid drivers' license, clean drivers abstract and a valid passport
• Available to work flexible hours including weekends, evenings and some holidays
• University Degree or equivalent experience in a similar role
