Wine Marketing Manager Wanted (Wine Jobs: Sales & Marketing)

Full Time

  Marynissen Estates Winery

  Niagara-on-the-lake, Ontario, Ontario

Salary:
Annual salary: $60,000 Canadian plus commission
Job Location:  
Niagara-on-the-lake, ON 
Job Category:
Wine marketing manager
Description:
Wine marketing manager at our winery implements a variety of marketing initiatives for the winery. Your primary responsibility is to improve the winery’s brand exposure in the marketplace and increase sales of the winery’s products.
You will perform a wide range of marketing activities to achieve these goals including developing marketing strategies, creating an advertising plan, performing market research, and planning media engagement. It is a high level role that is very important for the success of our winery.
Responsibilities:
  • Collect market share information from as many reliable sources as possible, to gain as accurate, monitor wine industry trends from related, analyze the information for any use it can be put to in revising targets, strategies, and tactics in the Sales and Marketing effort
  • Establish the short and long term strategic plan (media, pricing, positioning, etc.), complete monthly Nielsen analysis reports for senior management and monthly QA updates to provide updates in sales, market share, to ensure quality standards and identify potential problems.
  • Manage all aspects of advertising development and strategy, including brochures, press kits, newsletters, bottle labels, advertising, website updates and promotions budget, (including invoicing, reconciliation, monthly accruals and preparations of the Project Approval Forms.)
  • Lead, manage, direct the Sales and Marketing Team in the development, creation and execution of the wines sales and marketing plans ensuring that all are completed and executed on time and on budget
  • Consult and collaborate with product development, sales and trade marketing on new opportunities Shares information and relevant data with the team, builds bridges with all departments in the winery and seeks to drive the business and with marketing agencies to develop successful marketing initiatives
  • Continuously refine and revise approaches to achieving revenue and market share targets employing a results based approach, Develop and implement tactics for ensuring all proposals are submitted in a timely manner, with unique and distinctive touches that separate us from our competitors and generate additional sales
  • Oversee all aspects of Sales and Marketing operations, maintains adequate administrative support for the sales effort and ensures the maintenance of accurate and updated account files and follow-up procedures.
Requirements:
  • Bachelor's degree in Communications, Marketing, or Business required
  • Minimum three years’ experience as sales or marketing for winery, food and beverage industry
  • Outstanding spoken and written communication skills
  • Leadership skills and the ability to drive improvement within the business
  • Excellent organisational and planning skills
  • Intellectual curiosity and problem solving skills
  • Ability to be creative and innovative when creating marketing plans and marketing materials
  • Driven, motivated and able to take the initiative
  • Must have a proactive, entrepreneurial spirit
  • Passionate about the wine industry and selling wine
  • Highly confident at analysing market data
  • Able to use a variety of market analysis and analytics software tools
  • Strong customer service orientation
  • Able to work autonomously in a sometimes high-pressure work environment
About Marynissen Estates Winery
Marynissen Estates has its roots deeply embedded in the soil of Niagara-on-the-lake. Located in the four mile creek sub appellation at the base of the Niagara escarpment, the estate is home to the oldest commercial planting of Cabernet Sauvignon in Canada, More information on our website: http://marynissen.com
Marynissen Estates Winery is a wonderful place to work, with a collaborative and energetic work environment that allows personal creativity and personal growth. Each person at Marynissen Estates Winery is an important part in our Company’s success. We promote a team atmosphere that encourage positive thinking and motivation, always aims to be collaborative and interesting. When you choose to work at Marynissen Estates Winery, you will be treated with the respect and support you need to be a success.

How To Apply

Contact information:
If you are interested in, please send your cover letter, resume to following email and fax.

We will contact you only if you are selected for interview. No phone call please.

Email: [email protected]
Fax: 289-965-0998

More career opportunities: http://www.ccagr.com/content/view/44/133/

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