Job Status: Filled

Wine Club and Tasting Room Manager (Wine Jobs: Sales & Marketing)

Full Time

  Laughing Stock Vineyards (http://www.laughingstock.ca)

  Penticton, British Columbia

Laughing Stock Vineyards is a boutique, 6,000 case winery located on the Naramata Bench in the Okanagan Valley. We are dedicated to producing handcrafted super premium wines and have built a very loyal wine club base and a quality tasting room experience with our appointment model.

Laughing Stock Vineyards is looking for an energetic and qualified individual to do our “Investor Relations” position, which includes the joint responsibilities of Wine Club and Tasting Room Manager. This role is the critical contact point for all “Direct to Consumer” sales at the winery and is integral to the exceptional level of customer service that we currently provide to our wine clients.

Responsibilities:

Wine Club Manager

  • Providing awesome professional customer service to all current and future wine club members including prompt replies to enquiries and issues
  • Achieving targets for wine club growth
  •  Maintaining wine club database
  • Creating wine club collateral material
  • Executing wine club shipments including ordering supplies, collecting payments, creating waybills, packing and follow-up
  • Marketing wine club to tasting room visitors and other initiatives
  • Maintaining the online web store and facilitating online shipping

Tasting Room Manager

  • Provide an exemplary tasting room  guest experience including hosting wine tastings, sharing knowledge regarding our wines, winery and vineyards
  • Manage a small team of seasonal tasting room staff including hiring, scheduling, training and supervision
  • Develop bonus programs to meet monthly sales goals
  • Ordering and stocking of merchandise and supplies
  • Conduct winery tours for wine club members and VIP guests
  • Promptly reply to tasting appointment inquiries and schedule appointments

Marketing & Events: Assist with all marketing activities including

  • Coordinate and attend events both locally and in key markets
  • Develop and execute email newsletter
  • Maintaining customer database
  • Developing wine profiles and collateral support materials
  •  Maintaining website content
  •  Social media activity
  •  Supporting promotional activities
  •  Sine competitions
  •  Maintain contact with industry marketing associations 

Qualifications: 
The preferred candidate must have all of the following:

  • Strong organizational skills with attention to detail
  • Friendly outgoing personality eager to learn new skills and work in a small team environment
  • Retail sales experience (tasting room sales preferred)
  • Experience as a supervisor or team leader
  • Flexibility in scheduling with availability to work weekends and evenings
  • Excellent customer service skills
  • Strong verbal and written communication skills
  • Ability to work independently
  • Ability to multi-task and manage a broad range to activities
  • Exceptional computer skills (Microsoft Office)
  • Solid knowledge of and passion for wine (formal training preferred – ISG or WSET)
  • Serving It Right certificate
  • Ability to lift 40 lbs
  • Wine club management experience an asset (experience using Vin65 platform preferred)

This is a full time position requiring residency in the South Okanagan.  Position is to be filled in January 2015. Compensation package catered to match applicants experience and skill set.

Interested Candidates:  All applicants are encouraged to send via e-mail their resume and cover letter detailing their education and experience to the attention of:

Cynthia Enns
[email protected]
Owner
Laughing Stock Vineyards


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