Wine Club, Marketing and Social Media Coordinator
(Wine Jobs:
Sales & Marketing)
Full Time
Lake Country,
British Columbia
This new position bridges our thriving wine club with our on-site guest experience. While the core responsibilities support wine club, marketing and social media operations, the role also supports the wine shop operations throughout the year. The Wine Club and Social Media Coordinator will ensure exceptional guest and wine club experiences. As a premium boutique winery many activities are shared across the team especially with the seasonality of our operations.
Wine Club
Create Spring and Fall wine club shipments including all print and marketing materials, and additional promotions/gifts. Order processing, packing materials, and organization of staff.
Budget & sales reports, discount analysis, shipping analysis.
System improvements such as alternatives to current courier
Respond to daily email, phone, and online inquiries. Resolve conflicts and customer complaints.
Maintain all data bases for new members, updates, and cancelations
Create events such as pickup parties, music events, wine makers dinner, exclusive sit-down tastings
Marketing
Assist with the creation of a marketing calendar for the year
Track all marketing projects Tourism Kelowna, passports etc. and build data sheet on successful campaigns
Social Media and website
Maintain Instagram, Facebook, Twitter and Intrigue Wines website
Create a cohesive look across all platforms
Create content, photography and writeups while promoting online engagement
Target posts and sponsored ad posts
Respond to DM’s
This position works closely with all other leading roles, manager, events & promos, merchandiser, food & beverage to promote all happenings via marketing and social media efforts.
Track insights overview (which campaigns/types of posts are most beneficial)
Wine Shop Operations
All team members must be available to support the in-house guest experience as required
Participation in off site tastings and events may be required
Wine tastings, sales, retail stocking and wine shop maintenance activities are a team responsibility
Monthly reporting and reviews of activities and upcoming campaigns
We offer competitive wages, staff discounts, group benefits after 3 months and a friendly team environment.