This job posting is no longer available.

This job posting is no longer available, please click here other available job postings to view.

Direct To Conumer Manager (Wine Jobs: Sales & Marketing)

Full Time

  Little Engine Wines (

  Penticton, British Columbia

Little Engine Wines in less than two years has become known for producing some of Canadas most sought-after wines.  Due to our rapid growth, we are currently seeking an experienced Direct to Consumer professional to join our team.

The Wine Club & Hospitality Manager will be a motivated and positive self-starter. This individual will serve as the front-line manager for our Wine Club, on line Ecommerce and Events. The successful candidate will be responsible for all guest/member interaction, key sales metrics and be an expert at providing beyond expectation customer service.

Specifically, this person will demonstrate success by:

·       Growing Wine Club membership by designing and implementing industry best practices, maximizing onsite conversions and undertaking creative marketing programs

·       Retaining existing Wine club members through customer engagement, consistent follow-up and outstanding customer service

·       Creating effective marketing programs including e-mails, promotional materials, events and packages

·       Acting with a willingness to experiment and try new things to push the boundaries of a traditional club to make the business something extraordinary

Core Responsibilities 

·       Increase wine club membership, sales and profitability

·       Train and motivate staff to grow Wine Club membership and support activities, working closely with Tasting Room Manager

·       Track business with Wine Club software 

·       Coordinate inventory and shipments to ensure flawless execution of bi-annual wine club shipments and other campaigns

·       Execute customer shipments and follow-up for both tasting room and off-site sales 

·       Maintain and update Ecommerce online store and winery point of sale systems with current SKUs, production information, images and inventory.

·       Performs management duties and serves as the Manager on Duty (MoD) in absence of Tasting Room Manager.

·       Deliver exceptional consumer experience by pouring wines and educating consumers.

·       Function as a Brand Manager. Act as an informed resource for public, industry and consumers regarding our viticulture, winemaking, production, vintages, and products.


Competencies and Requirements

·       Bachelor’s Degree in Business, Marketing, Hospitality, or similar field or equivalent combination of education and experience

·       Min. 4 yrs. experience in Wine Retail and/or Club Management (or equivalent) desired; exceptional, similar experience from outside wine business welcome

·       Formal wine knowledge training (ISG or WSET) 

·       Flexibility in scheduling to work weekends, some evenings (events)

·       Proficient with MailChimp, including building newsletters and list management 

·       Experience maintaining content on Squarespace and website

·       Strong computer skills, notably Microsoft, POS (Retail and Wine Club)

·       Proven track record of supervising, leading and coaching.

·       Ability to lift, move and carry up to 35 – 50 lbs.


Little Engine Wines offers a competitive salary, bonus program and comprehensive benefits package.

Wine & Restaurant Jobs in Canada. Looking for a job or hiring new employees in the wine & restaurant industry? Wine Jobs Canada - The job site for the wine & restaurant industry throughout Canada. Find ads for jobs in the wine industry, from winemaking to wine sales jobs.

Wine & Hospitality Employers and Recruiters - Attract the best candidates for your employment opportunities. Post your hospitality and wine industry job openings on

Job Seekers - Looking for a job in the wine & hospitality industry? Employers are always looking for talented, energetic people. Find jobs in hospitality and wine including restaurant jobs, hotel jobs, winery jobs, wine sales reps, winemakers, Sommelier jobs and more. Sign up for our free email alert service when new Wine & Hospitality jobs are posted we'll send you an email.