Job Status: Filled

Regional Destination Coordinator (Wine Jobs: Sales & Marketing)


  Arterra Wines Canada

  Penticton, British Columbia

Job Description:

Supports the Great Estates Okanagan Regional management team and is responsible for ensuring the timely delivery of required and relevant destination marketing materials to Great Estates Okanagan Managers and DTC for in store, communication purposes, as well as to the online spaces to maximize awareness of our regional Great Estate destinations, upcoming events and experiences. 

  • Develop winery destination materials and content for Great Estates Okanagan team, to support the advertising and promotion of the destination, events and experiences at the Great Estates Okanagan, to all related consumers. Ensure website optimization and activity for high visibility in the digital space
  • Manage Great Estates Okanagan social media posts and messages to drive consumers to our website and properties. Work with regional VQA Brand team to ensure brand strategy is on message within our communications.
  • Segmenting and targeting key group such as corporate and other booking business generation and assist with inquiries and bookings.
  • Manage the promotional materials to ensure a good library of resources for the managers for their promotional purposes, support all manager needs for advertising and promotions.
  • Ensure all travel and tourism websites and operators are regularly updated with our winery and experience centre programming. 

Job Requirements:

  • Digital marketing and digital media diploma, or related experience in communications and digital marketing.
  • 2-3 Years of digital and marketing related experience
  • Wine industry knowledge an Asset
  • Demonstrated team player with the ability to work under high pressure situations
  • Strong technical abilities with computer software and programs
  • Strong communication skills both verbally and in writing
  • Demonstrated ability to strategically plan and execute
  • Excellent organizational, time management, interpersonal & communications skills.

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