Sales Analyst/Trade Marketer (Wine Jobs: Sales & Marketing)

  Colio Estate Wines Inc. (http://www.coliowinery.com)

  Mississauga, Ontario

Established in 1980, Colio Estate Wines Inc. is now a top five wine producer in Ontario and continues to be one of the leaders in its industry.  Producers of exceptional brands in their respective categories: Colio Estate Selection, Girls’ Night Out, Hopetown, and Colio Premium House, Colio has and continues to be awarded prestigious industry accolades and wine awards. 

Thornbury Craft Co. is where our award-winning Ciders & Beers are crafted. We have been brewing beer for over 16 years with great tasting beers from IPAs to Wheat. Our Pick-Up Pilsner and Ladder Run Amber Lager have both won Best in Country at the World Beer Awards. We also boast the top selling Ontario Craft Cider plus breakthrough flavour innovations like Thornbury Cider Seltzers.

Our Agency portfolio includes a range of top brands such as Warsteiner Brewery from Germany, Featherstone VQA, Adams Beer & Spirits from England, Frisky Zebra from South Africa, Bacalhoa Vinhos from Portugal and a number of other international wine suppliers.

 

Position Summary

We require a take charge, career-minded, motivated and experienced Sales Analyst/Trade Marketer for our entire portfolio of products both owned and Agency brands.  This role serves as the primary liaison to enable the Colio Sales Team to have success in selling our portfolio within all channels.  This role is extremely dynamic in that it touches all aspects of the Colio business and ensures on-going communication with channel business partners (i.e., LCBO, grocery chains, etc.), internal stakeholders, and our agency partners.  The Sales Analyst/Trade Marketer is the SME within the Sales Organization, ensuring demand planning and forecasting accuracy enables the greatest efficiency from our Supply Chain organization.

Duties and Responsibilities

 

• Collaboration on a daily basis with the sales team to provide insights and counsel team on overall performance; define expectations and monitor progress

• Act as the primary communication between the Wholesale Team and the Marketing team to support in the creation by Marketing of tools to enable the successful selling of Colio’s portfolio in all wholesale channels

• Working with the VP of Sales to develop quarterly Area Manager targets as well as helping to enable Colio’s CRM tool to ensure Area Managers can achieve their highest performance

• Oversee Colio’s third-party sales analysis tool providers

• Lead Colio’s merchandising planning sessions for Retail and LCBO channels with key stakeholders – Sales Leadership Team, Marketing, and Finance

• Complete all NISS and MPTS applications for the LCBO channel and retail pricing applications for all channels including LCBO, TBS, and Grocery

• Act as the coordinator and SME for the Sales Team in the completion of the demand forecast which is updated on an on-going basis, liaise with Colio’s Supply Chain as part of the Integrated Demand Plan process, and liaise with LCBO Inventory Planners on a monthly basis

• Participate and present business learnings within on-going Retail team meetings and Colio Wholesale team meetings

• Plan, execute, and evaluate sales, promotions, and marketing of Agency brands

• Participate in Supplier Planning Initiatives, including supplier meetings, programming communication and business review

• Develop and enhance relationships with the trade through participation in food/alcohol/industry related events

• Survey Colio’s business analytics tools on an on-going basis to determine and track our portfolio success and challenges, to determine the business results of competing brands, and remain apprised of market trends and development within specific product categories, geographic regions, and accounts

• Overnight travel as required & some evening and week-end work as necessary

• Perform other job-related duties as assigned

   

  Qualifications - Minimum
  

• Bachelor’s degree in related field; or an equivalent combination of education and experience

• 2 years of relevant experience.

• Experienced with and knowledge of the rules and regulations of all Provincial Liquor Boards.

• Able to obtain and meet industry licensing requirements as needed.

• Must have a valid in good standing Ontario driver’s license and secure and maintain auto-liability insurance in accordance with local laws.

  Preferred Qualifications

• Proficient working knowledge of computerized applications, for example, word processing, spreadsheet, database, presentation software, email and specialized business applications software

• Presentation skills necessary to effectively communicate, update, persuade, and/or facilitate discussions with all level of management

• Interpersonal skills necessary to establish and maintain effective working relationships with all levels of the organization and relevant stakeholders

• Understanding of wine and spirits to include regions/varietals, product/food pairing techniques, basic production, and service

• Must require little direction or supervision; thrive on creating and selling innovative ideas and demonstrate an entrepreneurial spirit

• Ability to manage multiple projects/priorities on tight deadlines and maintain high level of quality output

• Strong analytical, verbal and written communication skills

• Previous beverage supplier programming and price structure experience

 

We are an equal opportunity employer and are committed to creating a diverse and inclusive environment. If you need reasonable accommodation during the recruitment, assessment, and/or selection process, please let us know.

Colio Estate Wines Inc. offers a competitive salary package and positive working environment. Please submit resume and salary expectations. We thank all that apply but only applicants called for an interview will be contacted.

Deadline for applications is June 03, 2022

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