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Retail Manager (Wine Jobs: Wine Retail & Sommelier)

Full Time

  Tawse Winery (

  Vineland, Ontario

Tawse is a family-owned organic and biodynamic winery, voted Canada’s Winery of the Year in 2010, 2011, 2012 & 2016. Uniting traditional techniques with state-of-the-art technology, Tawse is dedicated to producing terroir-driven wines alongside craft Cider and Spirits.


Key Responsibilities

Manage all aspects of the retail wine shop including:

  • Providing leadership to retail sales associates and support staff
  • Creating and maintaining an exceptional customer experience
  • Motivating and encouraging exceptional customer service from retail staff
  • Recruiting and training of new staff
  • Creating and implementing new hire training manual
  • Driving sales and Wine Club membership recruitment
  • Setting weekly retail sales targets
  • Setting yearly sales targets with Director
  • Tracking individual sales and team sales as part of rewards program
  • Manage retail schedule, planning for high / low time staff requirements, time off requests, labour hours, events, etc.
  • Conduct staff performance reviews with Director
  • Oversee the scheduling, coordination and execution of tour and tastings
  • Maintain consistent communication with retail staff regarding products, events, etc.
  • Manage merchandise inventory and procurement
  • Maintain POS system including updates and troubleshooting
  • Managing onsite wine inventory (weekly wine order, etc.)
  • Managing the Wine Garden including staffing, set up and tear down, liaising with musicians, etc.
  • Customer correspondence via phone or email


Other Duties include:

  • Execution of winery passport programs
  • Assist Director in the planning of winery events
  • Assist with Wine Club events
  • Coordinate staffing for all events
  • Ensuring all retail spaces are well maintained and that all aspects are safe and in working condition


Position Requirements:

  • Minimum 3 years Retail Management experience, preferably in the wine industry
  • Advanced wine knowledge, WSET 3 or equivalent certification
  • Smart Serve Certified
  • Willing to work weekends, holidays and some evenings
  • Familiarity with POS systems
  • Ability to lift cases of wine (30 lbs.)
  • Proficient in Microsoft Office and Outlook
  • Familiarity with QuickBooks an asset
  • Food Handlers Certification an asset

This is a full-time salaried position based on experience, with the option of a benefit package at the end of a 3-month probationary period.

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