Marketing and Events Coordinator

Company Overview

Enoteca Bacco Importers represents a curated portfolio of wines & spirits from world-renowned and boutique producers, including Produttori del Barbaresco, Renato Ratti, Nikka Whisky, Château de Laubade, and Ichiro's Malt Chichibu. We work directly with these international suppliers to bring their exceptional products to the Canadian market through storytelling and strong relationships.

Position Overview

We are seeking an operationally minded Marketing & Event Coordinator with a passion for the wine and spirits industry to serve as the logistical and production backbone of the marketing department.

Reporting to the Sales & Marketing Manager, the role is responsible for executing marketing initiatives and managing events that enhance brand visibility, support sales efforts, and strengthen customer relationships.

Duties and Responsibilities

Marketing Production & Creative Execution

• Collateral Execution: Manage the production of key sales materials (price lists, sell sheets, product profiles) using established templates and brand guidelines.  
• Print Production Management: Prepare print-ready files (crop marks, bleeds, resolution, and specifications) for vendor use.
• Data Integrity: Parse, format, and manage product data in Excel/Google Sheets for website portals integration and automated sales tools.
• Portal Management: Maintain accurate product information across the company website and web portals (BCLDB, Liquor Connect, Liquify).
• Liquor Board Programs: Coordinate and oversee submissions of provincial marketing program applications and ensure compliance with deadlines.  

Social Media & Administrative Support

• Content Management: Schedule and post content on social media platforms, aligning with brand priorities and event calendars.
• Budgeting: Update A&P budgets and marketing expenses.
• Sales Support: Provide support to the sales team as required.

Event Management & Logistics

• End-to-End Execution: Manage the complete life cycle of annual events, including occasional company representation at key trade and consumer events.
• Logistics & Inventory: Oversee event inventory management, including product procurement, sample tracking, and booth materials.
• Vendor Relations: Manager relationships with venues, equipment rental providers, and logistics partners to ensure a seamless and cost-effective execution.
• Post-Event Analysis: Gather data for post-event reporting to measure budget, performance, and ROI.