Winery Sales Associate

Key Responsibilities

Sales Excellence

• Deliver an unforgettable, elevated guest experience that consistently converts visits into significant sales and repeat, high-value business.
• Proactively recommend and upsell our exclusive wines, premier memberships, and curated tasting experiences, tailored precisely to the customer.
• Achieve and exceed ambitious retail and tasting room sales targets, upholding the Dobbin Estate standard at all times.
• Support bespoke member events and exclusive activations with a laser focus on relationship-building and upselling premium offerings.

Retail Sales & Logistics

• Master the POS system to ensure seamless, professional transactions.
• Handle the meticulous pick, pack, and shipping of our fine wines for licensees and private customers, ensuring product integrity and timely deliveries.
• Coordinate and prepare exclusive member shipments, arranging reliable couriers and overseeing all shipping logistics with precision.
• Maintain a clean and presentable retail store and seasonally patio and tower.
• Wash and polish stemware and ensure stock levels are appropriate.
• Apply Dobbin neck tag stickers to bottles in retail store.
• Ensure compliance with all health and safety requirements.

  Discerning Customer Engagement

• Conducting Tastings in our Farmhouse Retail, Patio or Tower.
• Monitor and provide timely, brand-aligned, concierge-level communication via email.
• Prepare sophisticated tasting placemats and other guest materials to enhance the Dobbin customer journey.

Office & Digital Platform Support

• Maintain the Shopify webstore content with accurate and timely updates to products, pricing, tasting bookings, and hours, ensuring a seamless digital presence.
• Order all necessary supplies and materials to support premium retail presentation and member shipments.
• Assist with essential administrative tasks as assigned such as uploading invoices, to support the operational backbone of the winery.
• Manage the calendar for customer tasting appointments and assign staff appropriately, ensuring a well-organized flow.
• Support the meticulous customer database management system.
  

Candidate Profile & Qualifications

We are looking for an individual with a commercial mindset and a genuine enthusiasm for high-end service while working in a start-up, small business environment.

• Demonstrated sales acumen and experience within high-end retail, top tier hospitality, or premium wine sector an asset.
• A track record of meeting or exceeding challenging sales targets.
• Exceptional interpersonal skills with the finesse required to build genuine rapport and drive deep customer loyalty.
• Comfort and proficiency with POS systems, the Shopify platform, and essential office software.
• The ability to lift and move wine boxes (reasonable accommodations available).
• A proactive, collaborative, and team-oriented mindset with a passion for fine wine and delivering an unparalleled guest experience.
• A valid Driver’s License.
• WSET Level 2+ an asset.

Why Join Dobbin Estate?

• Be a key contributor to an ultra-premium, ambitious Canadian winery where sophisticated sales are intrinsically linked with luxury hospitality.
• Gain unique, hands-on experience across all facets of a small, growing business: retail, exclusive events, logistics, and digital platforms.
• Work within a supportive, collaborative environment where your sales results directly and significantly shape business success.

Compensation

• A competitive base salary paired with an attractive bonus incentive tied directly to achieving sales targets.